{"id":3338,"date":"2026-07-07T13:48:15","date_gmt":"2026-07-07T13:48:15","guid":{"rendered":"https:\/\/silvybrand.com\/?p=3338"},"modified":"2026-07-07T13:48:15","modified_gmt":"2026-07-07T13:48:15","slug":"google-search-console-reach-platform-properties","status":"publish","type":"post","link":"https:\/\/silvybrand.com\/?p=3338","title":{"rendered":"Google Search lets creators know more about their reach"},"content":{"rendered":"<p><br \/>\n<\/p>\n<div>\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1044qizi _18mzr4b1 _18mzr4b0 _19wv7tc1\">Google is going to give content creators and website owners a better idea of how people find their social media profiles and YouTube content through Search. With a new feature in the Google Search Console called \u201cplatform properties,\u201d Google says that you\u2019ll be able to \u201ceasily track which search terms lead people to your Instagram, TikTok, X and YouTube content on Search, and see exactly how your audience is interacting with your posts,\u201d <a href=\"https:\/\/developers.google.com\/search\/blog\/2026\/07\/search-console-social-video-platforms\">according to a blog post<\/a>.<\/p>\n<\/div>\n<div>\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1044qizi _18mzr4b1 _18mzr4b0 _19wv7tc1\">The new feature continues Google\u2019s push to make Search more of a hub for everything creators and publishers do online. In June, Google <a href=\"https:\/\/www.theverge.com\/tech\/943233\/google-search-profiles-custom-page\">started letting<\/a> big creators and publishers claim dedicated profiles in Search that can feature links to other platforms and pin videos from TikTok and Instagram. With the update announced today, creators will have more data on how people discover their content while they\u2019re googling around.<\/p>\n<\/div>\n<div>\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1044qizi _18mzr4b1 _18mzr4b0 _19wv7tc1\">\u201cContent creators and publishers use many channels beyond their own websites to reach their audiences,\u201d Google says. \u201cAs people gravitate towards first-hand perspectives and different content formats, we want to make it easier for site owners and creators \u2013 even those without their own website \u2013 to get a consolidated view of how all of their content is getting discovered on Search.\u201d<\/p>\n<\/div>\n<div>\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1044qizi _18mzr4b1 _18mzr4b0 _19wv7tc1\">The new platform properties feature is rolling out \u201cgradually over the coming weeks.\u201d<\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.theverge.com\/tech\/961955\/google-search-console-reach-platform-properties\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google is going to give content creators and website owners a better idea of how people find their social media profiles and YouTube content through Search. With a new feature in the Google Search Console called \u201cplatform properties,\u201d Google says that you\u2019ll be able to \u201ceasily track which search terms lead people to your Instagram, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3339,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[212,32,46,34],"class_list":["post-3338","post","type-post","status-publish","format-standard","has-post-thumbnail","category-gadgets","tag-creators","tag-google","tag-news","tag-tech"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google Search lets creators know more about their reach - Silvybrand Lifestyle Blog<\/title>\n<meta name=\"description\" content=\"The Google Search Console\u2019s new platform properties feature will give content creators and website owners a better idea of how people find their social media profiles through search.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/silvybrand.com\/?p=3338\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google Search lets creators know more about their reach - 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