{"id":6274,"date":"2026-08-31T16:34:28","date_gmt":"2026-08-31T16:34:28","guid":{"rendered":"https:\/\/silvybrand.com\/?p=6274"},"modified":"2026-08-31T16:34:28","modified_gmt":"2026-08-31T16:34:28","slug":"read-tim-cooks-final-message-as-ceo-to-apple-staff","status":"publish","type":"post","link":"https:\/\/silvybrand.com\/?p=6274","title":{"rendered":"Read Tim Cook\u2019s final message as CEO to Apple staff"},"content":{"rendered":"<p><br \/>\n<\/p>\n<div id=\"\">\n<p class=\"duet--article--dangerously-set-cms-markup _1lkuyz88 _19wv7tc1\">Team,<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup _1lkuyz88 _19wv7tc1\">Today is my last day as CEO of Apple. This is a moment I always knew would come one day, and yet it is still hard to believe it has arrived and I am writing these words. I love this company and the team behind it, and I couldn\u2019t let this day pass without sending a note to you, to tell you how grateful I am for the outpouring of affection you\u2019ve sent my way, for the way you\u2019ve shown up each and every day, and most of all, for the privilege of a lifetime serving as your leader.<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup _1lkuyz88 _19wv7tc1\">The truth is, whatever there is to say about my success, I know it is all because of you. You have brought out the best in me. In all my life, I have never seen or been with such an extraordinary team of people before, and every day I get to see more examples of that.<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup _1lkuyz88 _19wv7tc1\">There is something truly special about Apple. I am most proud of what an annual report could never capture. This place is proof that culture triumphs over everything. We share a belief that what we build matters, and that we have both the opportunity and the responsibility to leave the world better than we found it. That purpose is part of what makes this place extraordinary. Apple helps nurture it, but I believe it lived within each of you long before you arrived here. It is what brought you to this company and what continues to drive the work you do every day. Together, we have created something far greater than any one of us could have imagined or accomplished alone. And that\u2019s the secret to our success. We bring out the best in each other. We lift each other up. We have made it possible to leave our \u201cdent in the universe,\u201d as Steve once described it, because of who we are and what we believe, because of what we value and how we see the world. How fortunate we are. How fortunate I am.<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup _1lkuyz88 _19wv7tc1\">As you know, I am not leaving Apple. But I am stepping away from a role that I have loved deeply. I will miss this work in ways I can only begin to imagine, even as I remain completely at peace with my decision. I will miss leading you and being with you for every step, even as I take enormous comfort in handing the helm to someone as brilliant and wonderful and capable as John. Few people understand what it takes to build products that change the world the way John does and I could not be more excited for his leadership.<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup _1lkuyz88 _19wv7tc1\">I hope you know how much I appreciate you and what an honor it has been to be your CEO. Most of all, I hope you will continue to be proud to be part of this remarkable place we call Apple and always give it your very best. When we bring our whole selves to this work, with care for one another and for the people we serve, there is no limit to the profound difference we can make.<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup _1lkuyz88 _19wv7tc1\">I look forward to seeing you in my new role at Apple Park and around the world.<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup _1lkuyz88 _19wv7tc1\">With all I have and all I am, I am always<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup _1lkuyz88 _19wv7tc1\">Yours,<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup _1lkuyz88 _19wv7tc1\">Tim<\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.theverge.com\/tech\/986832\/read-tim-cooks-final-message-as-ceo-to-apple-staff\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Team, Today is my last day as CEO of Apple. This is a moment I always knew would come one day, and yet it is still hard to believe it has arrived and I am writing these words. I love this company and the team behind it, and I couldn\u2019t let this day pass without [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6275,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[345,34],"class_list":["post-6274","post","type-post","status-publish","format-standard","has-post-thumbnail","category-gadgets","tag-apple","tag-tech"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Read Tim Cook\u2019s final message as CEO to Apple staff - Silvybrand Lifestyle Blog<\/title>\n<meta name=\"description\" content=\"\u201cI love this company and the team behind it.\u201d\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/silvybrand.com\/?p=6274\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Read Tim Cook\u2019s final message as CEO to Apple staff - 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