{"id":9121,"date":"2026-10-22T03:30:53","date_gmt":"2026-10-22T03:30:53","guid":{"rendered":"https:\/\/silvybrand.com\/?p=9121"},"modified":"2026-10-22T03:30:53","modified_gmt":"2026-10-22T03:30:53","slug":"bose-acquisition-skullcandy-headphones-earbuds-speakers","status":"publish","type":"post","link":"https:\/\/silvybrand.com\/?p=9121","title":{"rendered":"Bose acquires Skullcandy to help it reach a wider audience"},"content":{"rendered":"


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Bose announced today it has acquired Skullcandy. Although the two companies are competitors in the consumer audio space, Skullcandy recently partnered with its new owner to bring several of Bose\u2019s audio technologies \u2014 including its head-tracking spatial audio and excellent active noise cancellation (ANC) \u2014 to products like the Skullcandy Crusher 1080 ANC headphones<\/a> and Method 360 ANC earbuds<\/a>.<\/p>\n<\/div>\n

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Specific details about the deal weren\u2019t shared, but according to a news release, Bose plans to keep Skullcandy a separate brand that will become part of its premium consumer audio business. Skullcandy will remain based in Park City, Utah, where it was founded. The acquisition will help Bose expand the reach of its audio technologies, including its industry-leading noise cancellation<\/a>, to a wider audience.<\/p>\n<\/div>\n

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\u201cFor more than 60 years, Bose has been committed to delivering incredible audio experiences however and wherever people choose to listen. As we work to reach even more people, we\u2019re expanding how we do that, not only through Bose products, but through technology partnerships and a growing portfolio of brands,\u201d Bose CEO Lila Snyder says.<\/p>\n<\/div>\n

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Founded in 2003, Skullcandy hasn\u2019t been around for as long as Bose has, but the company\u2019s distinct product designs and branding that includes \u201clongstanding relationships\u201d with board sports athletes will \u201cpresent new ways for Bose to meaningfully connect with consumers where it has less presence today,\u201d according to today\u2019s release. Bose\u2019s products are a staple among people who regularly fly and travel for work, but Skullcandy will help the company\u2019s products appeal to consumers who don\u2019t necessarily prioritize the effectiveness of ANC on their headphones.<\/p>\n<\/div>\n


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Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Bose announced today it has acquired Skullcandy. Although the two companies are competitors in the consumer audio space, Skullcandy recently partnered with its new owner to bring several of Bose\u2019s audio technologies \u2014 including its head-tracking spatial audio and excellent active noise cancellation (ANC) \u2014 to products like the Skullcandy Crusher 1080 ANC headphones and […]<\/p>\n","protected":false},"author":1,"featured_media":3848,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[61,984,57,62,46,34],"class_list":["post-9121","post","type-post","status-publish","format-standard","has-post-thumbnail","category-gadgets","tag-audio","tag-bose","tag-gadgets","tag-headphones","tag-news","tag-tech"],"yoast_head":"\nBose acquires Skullcandy to help it reach a wider audience - Silvybrand Lifestyle Blog<\/title>\n<meta name=\"description\" content=\"Details about the deal weren\u2019t revealed, but Skullcandy will remain a separate brand under Bose\u2019s premium consumer audio business.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/silvybrand.com\/?p=9121\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bose acquires Skullcandy to help it reach a wider audience - 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